Coupang shares rise as market shrugs off South Korea privacy penalty
Coupang Inc shares surged Wednesday, adding to their rebound as South Korea put a price on a large privacy case and a bullish analyst call hit. The NYSE stock was last up 8.3% at $19.53, just below its $19.59 high. Volume neared 27.9 million shares. Coupang flagged the change after the main stock overhang went from just rumors to an actual figure. The company said the Korean Personal Information Protection Commission plans to fine it roughly $278 million for a November 2025 data incident and about $132 million for a third-party advertising data program. Coupang hasn’t got any formal written notice yet, so the final amounts could change.