Apple stock today: AAPL starts 2026 on a softer note as valuation talk returns, Vision Pro in focus
Apple shares fell 0.3% to $271.01 Friday as Raymond James resumed coverage with a “Market Perform” rating, citing valuation. The company confirmed Ben Borders as principal accounting officer in an SEC filing. Reports flagged Vision Pro production cutbacks after weak sales. Investors await Monday’s ISM manufacturing data and Apple’s late-January earnings.