Meta (NASDAQ:META) shares lose momentum as Muse enthusiasm faces $145 billion investment trial

Meta (NASDAQ:META) shares lose momentum as Muse enthusiasm faces $145 billion investment trial

MENLO PARK, California, August 10, 2026, 14:36 EDT – Meta shares pulled back after a rally, as optimism surrounding the company’s Muse project was tested against Meta’s planned $145 billion in expenditures.

  • Meta has launched the Muse Glimmer open-weight model, enabling use on local computers.
  • By 14:19 EDT, shares had relinquished roughly 92% of their highest intraday advance.
  • Capital spending in the second quarter accounted for 97.5% of operating cash flow.
  • Analysts are still positive, assigning 37 buy ratings and five hold recommendations.

Meta Platforms, Inc. introduced Muse Glimmer on Monday, an open-weight AI model capable of performing agentic tasks on a personal computer equipped with a single graphics card. However, most of the initial stock surge faded over the course of the session.

Stock chart for NASDAQ:META

The post-launch fade is more significant than the initial surge. Investors are evaluating if recent AI offerings can warrant the substantial investment in infrastructure. Meta’s latest quarterly results highlighted this ongoing challenge.

Meta shares were at $593.39 as of 14:19 EDT, a rise of 0.22%. The stock earlier reached $608.21, 2.72% higher than its previous close, but then gave up around 92% of those gains.

Monday market measureValueVersus prior close
Previous close$592.10
Opening price$599.13+1.19%
Session high$608.21+2.72%
Price at 14:19 EDT$593.39+0.22%
Percentage of peak gain lost92.0%From market data

The table calculates the previous close of $592.10 based on Google’s reported gain of $1.29. The peak-gain figure contrasts the high of $16.11 with the final $1.29 increase. Market data may be updated ahead of the close.

Muse Glimmer is available under a permissive open-source license. Meta intends to offer developers access to the more advanced Muse Spark 1.2 model as well. The move broadens the lineup beyond a single lightweight version.

Chief Executive Mark Zuckerberg stated, “We’ve got even bigger models that are coming soon.” His remark suggests an ongoing series of launches rather than the completion of the product lineup. Reuters

AI announcementWhat Meta disclosedInvestor relevance
Muse GlimmerOpen weight; operates on a single GPUExpands access for lower-cost developers
Muse Spark 1.2Plans to release weightsBenchmarks Meta’s advanced model development
Community fund$1 billionTargets opposition to local data centers
2026 capital spending$130 billion to $145 billionEstablishes the bar for AI profit expectations

Reuters verified the existence of the two-model roadmap and the $1 billion community fund. Meta outlined a capital-expenditure range of $130 billion to $145 billion in its July earnings report. The fund represents 0.69% of the range’s upper limit.

The impact of increased spending is apparent. Revenue for the second quarter increased by 28% to $60.80 billion. Expenses climbed 55%, leading to an 8% decline in operating income, while free cash flow decreased to $784 million.

Q2 measure20262025Change
Revenue$60.80 billion$47.52 billionup 28%
Costs and expenses$42.03 billion$27.08 billionincrease of 55%
Operating income$18.78 billion$20.44 billiondown 8%
Operating margin31%43%down 12 percentage points
Diluted EPS$6.18$7.14decrease of 13%

Meta disclosed operating cash flow of $31.86 billion, alongside capital expenditures totaling $31.08 billion. As a result, capital investment accounted for 97.5% of the firm’s operating cash flow. The company calculates free cash flow after deducting property acquisitions and finance-lease principal repayments.

A solid profit driver remains. Daily active users across the family of apps totalled 3.60 billion. Advertising impressions climbed 14%, and the average price per ad grew by 12%.

Meta projects third-quarter revenue between $61 billion and $64 billion. The company maintains its full-year expense outlook at $165 billion to $169 billion. Management continues to anticipate that 2026 operating income will surpass last year’s figure.

Wall Street sentiment is still positive. The consensus 12-month price target stands at $752.45, representing a 26.8% premium to the 14:19 share price. In contrast, the lowest target, at $580, is 2.3% under the same price.

Analyst measureValueImplied move from $593.39
Buy ratings37 out of 42
Hold ratings5 out of 42
Sell ratings0 out of 42
Average target$752.45+26.8%
High target$1,000+68.5%
Low target$580-2.3%

Over the past three months, 42 analysts’ ratings have been aggregated by Google Finance. Among the latest actions, Jefferies set a target of $710, Roth MKM gave a figure of $750, while CMB International projected $830, with all three firms issuing buy ratings.

Zuckerberg maintains that advanced AI ought to be “broadly distributed.” Making AI models’ weights open can lower expenses for developers and help increase usage. However, this approach alone does not demonstrate a payoff for Meta’s infrastructure investment. Associated Press

Risks: Model adoption could trail expenditure, while open weights might reduce direct monetisation. Meta is also contending with data-center pushback, lawsuits, and youth-safety hearings, which management warns could result in a material loss.

The upcoming trial involves Muse Spark 1.2. Investors seek proof that a more advanced model can boost either usage or revenue before the $130 billion to $145 billion capital plan consumes another year of funds.

TS2 TECH • EXTENDED COVERAGE

Further analysis

What did Meta announce today?
Meta unveiled Muse Glimmer, an open-weight AI model built to operate on a single graphics card in a personal computer. The company also intends to make available the weights for the more advanced Muse Spark 1.2 model. The main question is whether developer uptake will generate revenue.
What caused Meta shares to lose much of their initial rise?
Shares reached $608.21, rising 2.72% from the previous close, before retreating to $593.39 at 14:19 EDT. The stock was up 0.22%, cutting about 92% off its earlier advance. The pullback indicates investors are seeking evidence of financial results instead of another model launch.
What is the scale of Meta's financial commitment to AI?
Meta forecasts capital spending between $130 billion and $145 billion in 2026. In the second quarter, capital expenditures reached $31.08 billion, amounting to 97.5% of the $31.86 billion operating cash flow. Free cash flow stood at just $784 million.
Does the core advertising business continue to expand?
Yes. Revenue for the second quarter climbed 28% to reach $60.80 billion. Ad impressions were up 14%, while the average price of an ad increased 12%. However, costs surged 55%, reducing the operating margin from 43% to 31%.
What is the outlook for Meta shares according to Wall Street?
According to Google Finance, out of 42 analysts, 37 rated the stock as a buy, five as a hold, and none as a sell. The average price target stood at $752.45, representing a 26.8% premium to the price at 14:19. The lowest target, at $580, indicates that downside risk remains within the target range.
What is the upcoming key catalyst?
The upcoming Muse Spark 1.2 launch stands out as the most immediate test for the product. Investors will watch closely for signs of uptake, improved model results, and a clear path to generating revenue. The next financial reference point is guidance for the third quarter, set between $61 billion and $64 billion.
Iwona Majkowska

Iwona Majkowska is a financial markets journalist at TS2.tech, specializing in stocks, artificial intelligence and technology. A graduate of the Warsaw School of Economics, she previously worked in equity research and financial analysis before focusing on market reporting. Her daily coverage helps investors follow major developments across U.S. and global markets. Follow Iwona Majkowska on Google News.

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