Astrology Just Got an AI Upgrade – Inside the Rise of AI-Powered Horoscopes
AstroTalk reported over ₹1,000 crore ($138 million) in revenue in 2024, serving more than 40 million users with Vedic astrology and tarot. Co–Star surpassed 30 million accounts and 1 million daily users by 2023, while Nebula reached 12 million downloads and $7 million annual revenue by 2024. Generative AI chatbots, including GPT-3/4, were widely adopted in astrology apps between 2023 and 2025.