NASDAQ:HA 4 June 2025 - 26 July 2026

Behind the scenes, Alaska’s takeoff toward full integration will be mostly transparent to customers. Travel itineraries and loyalty points carry over automatically, and the Hawaiian brand on island‑only routes remains in place airlinegeeks.com. Flight numbers and booking codes have already switched: passengers who booked on HA numbers need do nothing – their flights are now AS flights beatofhawaii.com. Free Wi‑Fi via Starlink and an expanded network will be the tangible benefits in the cabin. As Alaska’s CEO put it, the goal is “one combined airline” in terms of systems, safety and service, without sacrificing the “warmth and grace” that loyal Hawaiian customers expect flightglobal.com beatofhawaii.com. The final “Hawaiian 866” flight will be remembered as a symbolic moment, but forward‑looking travelers will notice more nonstop destinations, seamless loyalty benefits and eventually the ability to book around‑the‑world trips using oneworld routes executivetraveller.com.