Take-Two (NASDAQ:TTWO) holds steady with GTA 6 preorders kicking off
Take-Two closed nearly flat at $238.53 after GTA VI’s $79.99 price and preorder launch, outperforming the Nasdaq’s 4.6% weekly drop as analysts raised targets on expectations for GTA Online to drive recurring revenue; Bank of America boosted its price target to $368, citing GTA Online’s monetization potential, while recurrent consumer spending now accounts for 78% of Take-Two’s net bookings.