Snap trails Nasdaq—3% ad growth in focus for next move
Snap Inc. isn’t getting much traction from its new subscriptions yet, with shares finishing the week at $4.68, down 3.3%. That lagged the Nasdaq Composite, which rose 1.7% over the same stretch. Snap still faces sluggish ad sales in North America. U.S. markets are shut for the weekend and will reopen Monday. Snap’s next big date is its second-quarter results set for Aug. 3.