Hims & Hers Shares Drop After Beating Revenue Forecast With $753 Million, Margins Narrow
10 August 2026

Hims & Hers Shares Drop After Beating Revenue Forecast With $753 Million, Margins Narrow

NEW YORK, August 10, 2026, 16:34 EDT – Shares in Hims & Hers fell after the company reported revenue of $753 million, topping estimates, as profit margins tightened.

  • Shares of Hims & Hers Health declined 5.8% in after-hours trading to $29.92.
  • Revenue for the second quarter increased by 38% to $753.2 million, surpassing analysts’ projection of $699 million.
  • Gross margin declined by 12 percentage points, and the company posted a net loss of $86.3 million after reporting a profit in the previous year.
  • The company increased its revenue forecast for 2026 while lowering the upper end of its adjusted EBITDA guidance.

Shares of Hims & Hers Health dropped after the telehealth firm reported robust sales that were overshadowed by a steep swing to loss. The stock fell 5.8% to $29.92 in after-hours trading as of 16:15 EDT, following a close up 0.6% at $31.77.

Stock chart for NYSE:HIMS

The mixed response highlights a straightforward issue. While growth picked up pace, the gross profit generated per revenue dollar declined compared to a year ago. Investors are now looking for proof that expanding internationally and increased customer outlays can restore margin levels.

Revenue rose to $753.2 million, marking a 38% increase compared with $544.8 million. This figure surpassed the $699 million analyst consensus noted by Investor’s Business Daily by 7.8%. However, the company reported a net loss of $0.37 per share, compared with an anticipated loss of $0.05 per share.

Q2 measure20262025Change
Revenue$753.2m$544.8m+38%
Subscribers2.891m2.439m+19%
Monthly revenue per subscriber$92$76+21%
Gross margin64%76%-12 points
Net result-$86.3m+$42.5m-$128.8m
Adjusted EBITDA$60.3m$82.2m-27%
Free cash flow-$68.2m-$69.4m+$1.2m

The company’s filing backs up all numbers in the table. It additionally reports $47.5 million in legal contingencies and $28.8 million for acquisition-related expenses. When the listed adjustments and tax impacts are excluded, net loss totaled $20.8 million.

Growth in international sales contributed significantly to the momentum. Revenue from markets outside the United States surged over 17 times to reach $131.4 million. International operations accounted for 17.4% of overall revenue, a notable increase from 1.4% the previous year.

Domestic revenue increased 16% to $621.8 million. Growth in subscribers and a 21% rise in monthly revenue per user indicate that the core platform broadened amid the company’s integration of acquisitions.

“Hims & Hers offers a top-tier healthcare experience worldwide at an affordable cost for almost 3 million individuals who depend on us for their healthcare needs,” said co-founder and Chief Executive Andrew Dudum. “We are demonstrating every quarter that supporting people’s well-being and achieving robust performance can go hand in hand.” Company release

The outlook increased the sales target but did not lift the minimum profit expectation.

Outlook measureNew guidancePrior guidanceMidpoint change
FY2026 revenue$3.1bn-$3.3bn$2.8bn-$3.0bn+10.3%
FY2026 adjusted EBITDA$275m-$325m$275m-$350m-4.0%
Q3 revenue$880m-$900mNot previously issued$890m midpoint
Q3 adjusted EBITDA$75m-$95mNot previously issued9%-11% margin

The earlier forecast was issued in the May quarter, while the updated ranges were released alongside Monday’s earnings. Revenue in the third quarter would show an 18.2% sequential increase at the midpoint. The outlook for full-year sales was raised; however, the upper limit for adjusted EBITDA dropped by $25 million.

Chief Financial Officer Yemi Okupe stated the quarter marked “a significant re-acceleration in our growth profile and the continued expanding reach of our platform.” Okupe added that domestic growth is expected to pick up further in the second half. Company release

Hims & Hers commands a significantly higher market valuation compared to other smaller telehealth companies. Teladoc Health , American Well (NYSE:AMWL), and LifeMD continue to post losses on a trailing basis or currently do not have a positive earnings multiple.

CompanyMonday closeDaily moveMarket value
Hims & Hers $31.78up 0.6%$7.26bn
Teladoc $7.08down 0.8%$1.28bn
American Well (NYSE:AMWL)$13.58off 0.3%$226m
LifeMD $3.62rising 1.8%$173m

Google Finance provided closing prices and market capitalizations as of 16:15 EDT.

Wall Street showed caution ahead of the report. The consensus among 15 analysts was Hold, with an average price target of $29.23. This figure was 7.5% under the previous close at $31.59 and roughly in line with Monday’s after-hours level.

BrokerDateRatingTarget
Truist Financial July 24Hold$27
Bank of America July 1Neutral$36
Deutsche Bank May 5Hold$25
JPMorgan Chase April 24Overweight$35
Citigroup March 10Neutral$24

The recommendation table reflects each broker’s most recent action available on MarketScreener. The consensus target range, spanning $21 to $40, highlights the significant impact of factors such as regulatory developments, customer retention, and the expense of international growth on analyst projections.

Risks: Hims & Hers is under federal investigation regarding privacy practices and billing procedures, faces ambiguity over compounded medications, and is exposed to acquisition-related integration expenses as well as fluctuating marketing performance. Gross margin could remain under pressure if the product mix deteriorates.

The upcoming test is the third-quarter midpoint target of $890 million. Hitting this would verify the sales rebound. Investors will also look for adjusted EBITDA close to the $85 million midpoint to demonstrate that growth is coming at a lower cost.

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Further analysis

What caused Hims & Hers shares to decline following the earnings announcement?
Shares declined roughly 5.8% in after-hours trading as profit and margins slipped, even though revenue topped expectations. Gross margin decreased to 64% from 76%, and the company posted a net loss of $86.3 million compared to a prior profit of $42.5 million. Investor sentiment could shift following management's call.
Did Hims & Hers surpass projections for the second quarter?
Revenue reached $753.2 million, surpassing the analyst estimate of $699 million by approximately 7.8% and rising 38% year-on-year. The per-share loss came in at $0.37, sharply higher than the projected $0.05 loss. As a result, the quarter topped sales forecasts but failed to meet earnings expectations.
How has Hims & Hers updated its 2026 guidance?
The company increased its revenue guidance to a range of $3.1 billion to $3.3 billion, up from the previous $2.8 billion to $3.0 billion. The adjusted EBITDA minimum remains at $275 million, while the upper end was lowered to $325 million from $350 million. The shift indicates higher demand but suggests limited visibility on turning that into near-term profit.
What key figure should HIMS investors watch for next?
The outlook for the third quarter will be crucial. The company projects revenue between $880 million and $900 million, with adjusted EBITDA anticipated in the range of $75 million to $95 million. Achieving revenue around $890 million would reflect approximately 18% growth quarter-on-quarter, while EBITDA reaching close to $85 million would point to greater operating leverage.
Marcin Frąckiewicz

Marcin Frąckiewicz is the founder and CEO of TS2 Space, a satellite communications company serving customers around the world. A graduate of the Warsaw School of Economics (SGH), he has more than two decades of experience in telecommunications, satellite services and technology ventures. He writes about satellite communications, space technology, artificial intelligence and the stock market, with a particular focus on technology companies, semiconductors, emerging industries and the trends shaping global innovation. Follow Marcin Frąckiewicz on Google News, Facebook. or Linkedin.

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