NEW YORK, July 28, 2026, 3:07 p.m. EDT — Trading is underway on U.S. markets.
- Shares of Firy Inc. NYSE:FIRY rose 14.7% to $9.59, following an earlier surge of up to 71%.
- The $719 million award is roughly 4.8 times the market capitalization of Firy.
- Papaya Gaming intends to challenge the decision, as Firy warned about uncertainties regarding the timing of recovery.
Firy was up 14.7% at $9.59 as of around 2:50 p.m. EDT on Tuesday. Earlier, the stock had surged 71% before giving up much of that advance.
The reversal outweighed the initial surge. This indicates that investors assigned a significant discount to the court’s remedy.
The award is roughly 4.8 times Firy’s $151.2 million market capitalization, and amounts to nearly 25 times its first-quarter revenue.
However, the main figure was already expected. A jury in April had previously recommended $719 million be disgorged based on profits.
The order issued Tuesday chose that remedy and denied Papaya’s post-trial motions. The judgment substitutes for, and does not add to, a $420 million damages award.
The court granted approximately $10 million to cover legal expenses. Additional litigation costs were granted independently.
The numbers illustrate the market’s hesitancy:
| Metric | Verified figure | Investor comparison |
|---|---|---|
| Firy share price | $9.59, a gain of 14.7% | 33% under the session peak of $14.32 |
| Market value | $151.2 million | The judgment is nearly 4.8 times higher |
| First-quarter revenue | $29.1 million | The judgment amounts to 24.7 times quarterly revenue |
| Cash and debt | $185.4 million / $129.7 million | Net cash totals roughly $55.7 million |
| Trading volume | 21.1 million shares | Roughly 211 times the average volume listed by Google Finance |
Papaya stated it plans to explore all options, such as filing an appeal. Firy cautioned that both the sum and timing of any potential recovery are still unclear.
Chief Executive Andrew Paradise stated, “This judgment sets the record straight. The moat was real.” Business Wire
Firy filed a lawsuit against Papaya in 2024, alleging violations of federal and New York false-advertising statutes. During the trial, Firy presented evidence indicating there were 13 million bot accounts and 11 million human users.
The core business continues to operate at a loss. Revenue for the first quarter increased by 33% to $29.1 million, and the net loss improved to $10.9 million.
Firy reported operating cash outflows decreased to $6.7 million. The company had $185.4 million in cash and $129.7 million in debt.
The senior secured notes are set to mature on December 15. Achieving full recovery would significantly alter Firy’s balance sheet, though the likelihood of collection is still unclear.
The shift seemed limited to the companies. DraftKings Inc. NASDAQ:DKNG advanced 1.5%, with AppLovin Corp. NASDAQ:APP up 1.6%.
Significant risks persist. An appeal might postpone or limit recovery, and enforcement could be challenging. Firy continues to operate at a loss and has debt maturing in December.
Investors will focus on when judgment is entered, whether appeals are filed, and any disclosures about collections. These factors outweigh the nominal value of the award.