Tripadvisor (TRIP) Stock Edges Higher as Mizuho Upgrade Backs Cost Cuts, Viator Merger and AI Pivot – November 14, 2025
Tripadvisor shares rose 1.5% to about $15.00 midday Friday after Mizuho upgraded the stock to “Neutral” and raised its price target to $17.00, citing an $85 million cost-cutting plan and a pivot toward its Experiences business. The move follows a 6.75% drop Thursday and comes amid layoffs, a planned Viator merger, and preparations to launch an AI-powered travel product.