NEW YORK, January 2, 2026, 05:03 ET — Premarket
- SoFi shares down 1.4% at $26.18 in premarket trading.
- U.S. futures were higher as global markets opened 2026 on a firm footing.
- Traders are watching next week’s U.S. jobs report and the start of earnings season for fresh direction.
SoFi Technologies (SOFI) shares fell 1.4% to $26.18 in premarket trading on Friday, after closing at $26.56 in the prior session.
The move comes as investors return for the first U.S. session of 2026 with risk appetite still holding up, after Reuters reported S&P 500 futures up 0.6% and Nasdaq futures up 1% in early moves.
Rate expectations are the main near-term driver for the group. The Federal Reserve cut rates by a total 175 basis points in 2024 and 2025, and investors are watching whether cooling labor data keeps easing on the table in 2026.
SoFi’s decline tracked other consumer-lender fintech names early on. Affirm fell 1.8%, Upstart slid 2.7% and LendingClub dropped 1.7% in premarket trading.
SoFi operates a digital banking and lending platform, offering personal, student and home loans alongside deposit, investing and other financial services.
The company has also been digesting a $1.5 billion common stock offering announced in early December, which SoFi said would be used for general corporate purposes, including strengthening its capital position and increasing financial flexibility.
In its most recent quarterly results, SoFi reported third-quarter net revenue of $961.6 million and net income of $139.4 million, and it raised its 2025 guidance.
Macro headlines are keeping volatility front and center. Reuters flagged looming risks including a U.S. Supreme Court tariff ruling and an expected announcement of a new Fed chair later this month.
“Bouts of volatility … are likely to remain a feature of equity markets,” said Saira Malik, chief investment officer at Nuveen, in a Reuters report on the market’s early-2026 setup. Reuters
The next key data point is the U.S. jobs report due January 9. A Reuters poll forecasts 55,000 jobs were created in December, with rate-cut expectations likely to hinge on how the labor market holds up.
For SoFi, the next company catalyst is quarterly earnings. Wall Street Horizon lists an unconfirmed earnings date of Monday, Jan. 26, before the market open, and notes the date has not been confirmed by the company.
