Reddit stock tumbles as RBC ad checks hit RDDT; investors pivot to earnings
New York, January 15, 2026, 14:23 EST — Regular session Shares of Reddit Inc (RDDT) slid Thursday after a report from RBC Capital Markets. Unlike upbeat ad-agency checks on Meta Platforms and Alphabet’s Google, feedback on Reddit was “more mixed,” said analyst Brad Erickson. He described responses as “challenging,” pointing to low CPMs—cost per 1,000 ad impressions—that often didn’t convert…