Snap stock is down again — what could move SNAP before Monday’s open
Snap Inc shares fell 2.26% to close at $8.21 Friday, underperforming the broader market as the S&P 500 hit a record high. Trading volume reached nearly 40 million shares. Investors are watching upcoming inflation data and early earnings for signals on rates and ad demand. Snap relies heavily on advertising, making it sensitive to shifts in macroeconomic conditions and competition.