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NASDAQ:COST 4 May 2026 - 19 July 2026

Sam’s Club comes out ahead of Costco (NASDAQ:COST) on chicken; Walmart (NASDAQ:WMT) gains in traffic

Sam’s Club comes out ahead of Costco (NASDAQ:COST) on chicken; Walmart (NASDAQ:WMT) gains in traffic

Sam’s Club, owned by Walmart, ranked first in a Consumer Reports test of rotisserie chickens, beating out Costco Wholesale. The test looked at products from 10 grocery chains, grading taste, sodium, and packaging. Sam’s Club took the top spot, followed by Costco and Stop & Shop, part of Ahold Delhaize. “Flavor and freshness” and “genuine value” for members are the focus, Sam’s Club divisional meat and seafood manager Shana DeSmit said to USA Today.
Walmart’s $6.4 Billion Ad Edge Over Costco Is Suddenly the Stock Fight to Watch

Walmart’s $6.4 Billion Ad Edge Over Costco Is Suddenly the Stock Fight to Watch

The rivalry between Walmart and Costco is shifting, with Walmart’s booming ad business now front and center in the bull-bear stock debate. Investors are sizing up the retailer’s digital ad push—bringing fatter margins—against Costco’s powerhouse membership setup. As of Monday morning, Walmart slipped 0.4% to $131.02. Costco climbed 0.6%, hitting $1,018.25. Even so, Costco’s price-to-earnings ratio stayed above Walmart’s.
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