Toyota’s $3.6 Billion Tacoma Move to Texas Carries a $24,000-Per-Unit Capacity Cost
Toyota Motor will spend $3.6 billion to add about 150,000 vehicles of annual capacity in San Antonio, or roughly $24,000 for each unit of yearly factory capacity. That ratio is not the manufacturing cost of a truck; it measures upfront investment against one year of designed output. At the Tacoma’s first-half U.S. sales pace, the line would cover about 52% of annual sales, leaving Mexico central to supply.