Complete Overview of Casio G-SHOCK: Features, Models, News, and Market Comparisons
The Casio G-SHOCK story began with a simple yet radical vision by Casio engineer Kikuo Ibe in the early 1980s: to create “a durable watch that would not break even if dropped” gshock.casio.com hodinkee.com. At the time, watches were seen as delicate instruments, so Ibe’s proposal was unconventional. He was inspired after accidentally dropping and shattering a precious mechanical watch – an incident that convinced him a truly shock-proof watch was needed hodinkee.com hodinkee.com. In 1981, Ibe formed “Project Team Tough” and embraced the “Triple 10” concept: the new watch should survive a 10-meter drop, have 10-bar water resistance, and 10-year battery life iflwatches.com hodinkee.com.