Roku shares climb after Evercore moves target to $185, index action up next
Roku, Inc. jumped Friday after new support from Wall Street on its ad business turned heads and traders kept an eye on an upcoming index move. Shares were last at $131.84, up $12.20 on the day. Trading ranged between $119.50 and $132.04. Market cap was near $19.9 billion, based on recent data. Evercore ISI triggered the latest move on Roku. Benzinga’s analyst tracker shows Evercore ISI Group set a $185 target for Roku on June 12 and kept its outperform rating. Investor’s Business Daily said analyst Robert Coolbrith named Roku a top pick after its home-screen update. The $185 price target isn’t a guarantee, just an estimate of where analysts think the stock might trade in the next year, but it’s much higher than Roku’s current level, drawing buyers to the stock.